Sparkstone -Multichannel retail software

EPoS, E-commerce, Mobile, Websites, Graphic Design

How do colours determine the way your customers shop and how can you entice new customers to shop with you just by using colours?

How do colours determine the way your customers shop and how can you entice new customers to shop with you just by using colours? There are many factors that determine … Continue reading

Rate this:

June 16, 2015 · Leave a comment

Improve your conversation rates via A/B Split testing.

A/B split testing – how to improve your conversation rates via A/B split testing. Have you ever noticed that some emails do better than others? – A single email can … Continue reading

Rate this:

March 16, 2015 · Leave a comment

Is personalisation worth the effort?

Question: Most marketers know that personalisation is a great way to boost conversion rates from ads.  But have you actually weighed up the extra cost of creating all that personalised content? … Continue reading

Rate this:

February 3, 2015 · Leave a comment

Is inflation drop good for retailers?

“.5% fall equals joint lowest on record” – not good for savers but potentially excellent for the high street. Whilst people should stash the cash for a rainy day, the … Continue reading

Rate this:

January 13, 2015 · Leave a comment

Omni-channel is the new Multi-channel

For over a decade now the goal of many retailers has been to have a business strategy that allows them to sell in-store, via catalogues, over the phone, or online … Continue reading

Rate this:

November 13, 2012 · Leave a comment

4 Smart Ways Businesses Can Use QR Codes

  We have covered QR codes on the blog before, specifically here and here, but this article talks about ways your business can use them to bring customers inside to … Continue reading

Rate this:

October 5, 2012 · Leave a comment

QR tags give the dead a new lease of life

Whilst most businesses in general have been quick to adopt new internet technology, most have been slightly slower to grasp the potential of mobile and in particular the relatively recent … Continue reading

Rate this:

September 7, 2012 · 1 Comment

Do we ever truly own our image rights?

There’s been a lot of talk in recent months about the importance of Intalectual Property (IP) and with recent court case battles between Apple and Samsung, it’s clear that it’s … Continue reading

Rate this:

September 5, 2012 · Leave a comment

QR Codes can make print campaigns jump off the page

In the evolving world of marketing we live in right now, traditional advertising mediums like radio and television are being passed over in favor of Internet-based marketing. Print collateral still … Continue reading

Rate this:

September 3, 2012 · 1 Comment

Blog Moderator:

Enter your email address to follow this blog and receive notifications of new posts by email.

Follow Sparkstone on Facebook

Recent Tweets

Error: Twitter did not respond. Please wait a few minutes and refresh this page.

TRUE MULTICHANNEL SYSTEMS

Sparkstone Retail Software manages customers, products & orders from multiple channels. Packed with over 50 modules to improve your productivity, your customers' experience and ultimately your profitability.

Whether you have fifty outlets or a single store, one warehouse or many, we supply one of the most fully featured epos, ecommerce and mobile commerce solution available.